the words Software Testing in front of the globe and above a phone.
Many companies believe that once they have their software, that’s it and there’s nothing left to do – but this couldn’t be further from the truth. If you’re not performing optimization and testing on a regular basis, your company could be losing a significant amount of money. Here’s how you can stop that loss.


Optimization comes into play on two levels.

First, technical optimization ensures that your software continues to work on the systems you’re using. Unless your company never upgrades its systems, changes in hardware and operating systems will eventually degrade the performance of the software you’re using. Technical optimization neatly averts this problem by ensuring your software is actually compatible with the machines running it.

Second, usage optimizationfocuses on what your company actually does with the software. If you don’t change your methods, you can’t improve – but software that’s stuck in the past can prevent your company from doing what you want it to do. Usage optimization eliminates redundant features and adds new ones based on your current growth strategy, ensuring that the software will be a help instead of a hindrance.


The other part of optimization and testing is just as important – if you don’t understand where the problems are, then it’s much harder to program an adequate fix. Here are a few measures to consider when testing the software:

Is it bug-free?

It’s difficult to make any piece of software that is genuinely free of bugs and errors, but it should be able to accomplish its main job(s) upwards of 99% of the time without glitching. You lose money every time an employee has to waste their time repeating something, so don’t hesitate to report the bugs and ask that they be removed. 

Does it do everything it should do?

If you were promised a certain set of features, your software should live up to those promises. However, this goes both ways – the software shouldn’t try to do anything more than what you need, either. Extra buttons and features only make the software slower to load and harder to learn, both of which are things you end up paying for.

Are changes made in a timely manner?

Finding errors is good, but until they’re actually fixed, they’ll continue to soak up time and money. Unfortunately, not every bug can be isolated and repaired in 24 hours, but you should feel like your programmers are responsive to your needs and ready to take care of problems in a timely manner.

Optimization and testing is not a one-and-done process – it’s something your company should perform on a regular basis for as long as you use the software. It’s particularly important to do it every time you update to a new system (including OS updates on smartphones and tablets, if your company uses those) or change the way you operate as a company. Here at Ethany, we suggest doing your optimization and testing at least quarterly so that you can be confident your software is functioning properly.

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